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A little about me

The story so far

Hi, I’m Dimitris.

A systems mind.
A creative eye.

I’m a product design leader with 15+ years of experience, from founding designer to Sr. Director leading a team of 11 at Orfium.

MathematicsDesignWorking code
Dimitris Zoitas
Dimitris ZoitasProduct Design Leader
Shaping products and teams
15+ years
Built and scaled across industries
04 systems
Led as Sr. Director at Orfium
11 designers

01 / Perspective

Design is where
the pieces connect.

Where I work

Most of my work has been in complex B2B platforms. I now work independently across three concurrent engagements: Databricks, ProxyFoods and Dialectica.

What I connect

I’ve built and scaled four design systems, most recently Lungo at Dialectica, a multi-theme system supporting five products. I connect product design, engineering and the ways teams work together.

How I think

Four years of university mathematics and a BA in Graphic Design shaped my engineering mindset and creative eye. Today, I use AI tools to turn design ideas into working code, alongside the research, systems thinking and craft behind them.

02 / Strengths

What I bring
to the table.

  • Design Systems & Multi-Theme Platforms
  • 0-to-1 Product Design & Scaling
  • AI-Driven Workflows & Dev Collaboration
  • Leadership & Team Development
  • Strategic Design Planning
  • Data-Informed UX Decisions
  • Complex B2B Product Design

03 / The toolkit

From design to delivery.

Thinking, making, and getting it built.
Design
I turn messy problems into clear flows and interfaces, using Figma and FigJam to explore, prototype, and work through the details.
Code… Well, vibecode ;)
I use AI to turn ideas into working prototypes with React and Next.js. Then I try them, break them, and keep refining.
Design systems
I connect tokens, components, and guidelines so products feel related and teams can build consistently, without starting from scratch.
AI tooling
Claude, Cursor, and MCP help me move between design and implementation, automate repetitive work, and spend more time on the decisions that matter.
Version control & delivery
I keep changes traceable in GitHub and GitLab, and share working versions through Vercel so ideas can be reviewed in the browser.
Planning & documentation
I capture the why behind decisions, make the next steps clear, and keep teams aligned through Jira, Confluence, and Notion.

04 / Experience

My journey so far.

From founding designer to design leader.
  1. August 2026 to PresentCurrent

    Databricks

    Sr. Product Designer (Contractor)

    • Continued with Databricks after the acquisition, designing the ingestion pipeline for Lakewatch, the successor to Panther.
    • Design and build all user flows in a working prototype using Cursor.
    • Contribute components and patterns to the Lakewatch design system.
  2. April 2026 to PresentCurrent

    ProxyFoods

    Principal UX Designer (Contractor)

    • Design agentic UX flows that let food scientists experiment, create, and iterate on recipes and formulas with AI in the loop.
    • Built the 'Proxy Digest' design system directly in code using Claude and custom skills, unifying components and patterns across the product.
    • Prototyped the complete product experience in Claude Design and Claude Code, then handed the code to engineers for implementation.
  3. January 2025 to PresentCurrent

    Dialectica

    Principal Product Designer

    • Audited, refactored, and rebuilt Lungo, Dialectica's design system, directly in code using custom Claude skills, scaling it from a basic component library into a multi-theme system supporting 5 products.
    • Led the end-to-end UI design of the Origin platform, evolving it from a single-purpose product into a scalable platform enabling multiple workflows for internal and external users. Used Claude Design and Claude Code to create high-fidelity prototypes for testing and concept exploration.
    • Built and deployed custom AI-powered design automation tools, streamlining collaboration and reducing handoff time.
    • Established AI-enabled design and engineering collaboration workflows, accelerating implementation and reducing design debt.
  4. March 2016 to December 2024

    Music Rights Platform

    Sr. Director of Design

    • Joined as the founding designer and mapped all creative directions across the organization, including web, product, and marketing.
    • Built, scaled, and directed the Ictinus design system, enabling cross-product consistency and build quality.
    • Architected CODA, a unified design and front-end team supporting all value streams through dynamic allocation, Shape Up alignment, and hybrid federated design system governance. Restored delivery predictability and increased organizational efficiency during resource shortages.
    • Led a team of 11 designers, fostering a culture of collaboration and growth while driving strategic design initiatives across multiple B2B platforms.
    • Contributed to product strategy in partnership with the SVP of Product, supporting a 3x increase in platform adoption.
  5. January 2020 to July 2026

    Panther, acquired by Databricks

    Sr. Product Designer (Contractor)

    • Joined as the first designer and built the first version of the product, contributing to a $1.4B valuation and $120M Series B funding.
    • Designed, scaled, and maintained the 'Pounce' design system, increasing design and engineering velocity.
    • Mentored and onboarded four new designers, ensuring successful scaling of the design team during hypergrowth.
    • Designed the core SIEM data ingestion and enrichment flows.
  6. January 2019 to December 2024

    Pixelocracy

    Sr. UX & UI Designer (Contractor)

    • Worked as lead UX designer in large government projects, including national motorways and Citizens' Service Centres.
  7. January 2014 to March 2021

    Xray

    UX & UI Designer

    • Designed the user interface for Xray, a platform combining CMS, ERP, and CRM capabilities.
    • Built client websites, portals, and mobile apps on top of Xray.
  8. January 2011 to October 2015

    Propaganda

    Graphics & Digital Media Designer

    • Worked across digital and classic design for advertising and BTL events.
    • Delivered mobile app design, animation, and website design for brand campaigns.

Let’s connect

There’s always
more to build.

Get in touch